GTRA Custom Government Event Washington D.C

GTRA Provides Technology Companies & Solution Providers a unique advantage to get more face-time and access to our federal council, speakers, and delegation. We offer companies the opportunity to host your own GTRA local D.C. events, meetings, dinners, briefings, receptions, training, social happy hour, etc.

Why Do Companies Partner with GTRA to Produce Government Events?

Brand Recognition

• GTRA has a strong brand in the government IT community and our government members ask to be part of our local D.C. partner hosted events to learn about new technologies and network with peers
• GTRA is a nonprofit so events co-hosted with our organization are viewed much more favorably by government executives than other private sector events due to potential ethical concerns

GTRA Extensive Network

• GTRA has over 13 years of experience developing relationships in the federal IT community so your events are powered by our direct invitations and marketing to our well-known community
• GTRA’s delegation consists primarily of CIO’s, CISO’s, CTO’s, Directors of IT/Security/Data for all federal Civilian/Defense/Intel agencies

ROI

• Position your company as a leader in the Federal Market
• Valuable face-to-face collaboration and networking with Federal decision makers
• Leverage GTRA’s Database of 10,000+ Government Executives for unparalleled reach and brand awareness
• Receive direct, real-time feedback from federal Leaders about current and future projects, needs, and goals
• Shorten your federal sales cycle and increase competitive advantage

Networking Happy Hour:

• 2-3 Hours (5-7/4:30-7:30)
  • Invitations to GTRA Council, Speakers, Delegates
  • Social Media and Direct Marketing
  • Logistics – coordinate Venue, F&B, RSVP registrations (*Direct costs for food/beverage not included)
  • This event is complimentary/included when you book (2) GTRA Summits (May & November) Gold-Level

Half-Day Event Agenda:

• Luncheon (*Direct costs for food/beverage not included)
• Afternoon Session (Briefing, Workshop, Live Demo, Panel, Think-Tank, Boardroom, Training)
• Happy Hour (*Direct costs for food/beverage not included)
• Services include:
  • Booking Speakers (up to 5)
  • Invitations to GTRA Council, Speakers, Delegates
  • Social Media and Direct Marketing
  • Logistics – coordination of venue, F&B, RSVP registration

Full-Day Event Agenda:

• Morning Session (Briefing, Workshop, Live Demo, Panel, Think-Tank, Boardroom, Training)
• Luncheon (*Direct costs for food/beverage not included)
• Afternoon Session (Briefing, Workshop, Live Demo, Panel, Think-Tank, Boardroom, Training)
• Happy Hour (*Direct costs for food/beverage not included)
• Services include:
  • Booking Speakers (up to 10)
  • Invitations to GTRA Council, Speakers, Delegates
  • Social Media and Direct Marketing
  • Logistics – coordination of venue, F&B, RSVP registration

Next Steps to Customizing Your GTRA Event:

1. What are your goals – thought leadership, brand awareness, face-time networking, product demo, new launch, research/development?
2. Determine your type of event: Luncheon, Happy Hour, Briefing, Workshop, Live Demo, Panel, Think-Tank, Boardroom, Training
3. Collaborate with your sales/marketing teams and GTRA to determine your event “topic/title/theme”
4. Select date – Thursday’s are recommended, avoid holidays/breaks/large competing events (See available months below)
5. Establish who you want GTRA to invite – Small and exclusive? Mass invitation to all subscribers? Council-only? Your own list?
6. Work with GTRA to create approved invitations for us to send

Your Company Will Need To Provide:

• Main point of contact to communicate all items above to our team
• Final approved content, images, and any custom HTML you want us to use for marketing
  • All-text invitations have a higher success rate or HTML if you prefer but some are blocked by government filters
• Any equipment, audio visual, set up, signage, etc. on-site at your event will be at your expense/set-up
• Attending executives from your company should be senior executives, federal sales, BD and technology experts

Direct Costs:

• GTRA will provide you Food & Beverage recommendations depending on the venue you select, or you can choose your own (*F&B costs are not included, we only advise and coordinate)
• F&B orders are placed directly through the venue so you can manage all of your direct costs and they will bill you directly

GTRA Provides:

• Consultation on all areas above to help make your event as successful as possible
• Recommend type of event, location, dates, etc.
• Reserve venue (unless you prefer to make your own reservations) and provide you venue point of contact for direct billing (venue rental costs not included)
• GTRA will recommend venues based on the type/size of event, however the venue choice is yours! Depending on the size and type of event, GTRA can negotiate complimentary venue space with your Food and Beverage package.
• You have the option to host your event at your own site
• Marketing & Promotion
  • Invite Council Members, Speakers, Delegates, Ambassadors
  • Send eBlasts to all applicable GTRA subscribers
  • Publish press release announcing event and who is invited
  • Include event in all newsletters, council bulletins, etc.
  • Event posted on all GTRA websites, event sites, social media, etc.
  • Any eblasts sent will provide statistics reports (open/click-through) to you
  • Attendee contact information

Months Available:

• February
• March
• April
• May
• June/July/Aug – summer social (no conference)
• September
• October
• December – Awards Gala, holiday party (no conference)

Discounts Available:
*6-Event Series saves you 30% off each event
*3-Event Series saves you 10% off each event

To schedule a call to discuss your local D.C. Event please contact: Laura Child
Marketing and Events Coordinator, GTRA (202) 815-7406